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Eleanor TuckerCodeBase |
Mentor's bio
Eleanor (Elle) is a former newspaper and magazine features writer and advertising creative. She worked in award-winning marketing agencies before becoming a writer for world-renowned media groups such as the Guardian and the BBC commentating on health, society, sustainability, tech and lifestyle. She went on to co-found the first communications agency to focus on the sharing economy, then a trailblazing marketing agency specialising in two-sided (P2P) marketplaces.
Passionate about the potential of online platforms to democratise, empower communities and help us live more sustainably, Eleanor has recently written the first ever book for consumers about the sharing economy ('Thanks for Sharing', published by Quarto) and now speaks, writes and advises on sharing economy models – working internationally in this space helping start-ups and scale-ups to launch, grow and thrive.