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How we took our SaaS startup global

4 minutes watch time

 
 
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Neil Ruth, Thomas Young and Jack Timblin, co-founders of travel technology firm TapTrip, share their experience of going global.

  • Partnership opportunities drove TapTrip to go global.
  • Automation provides a level of defence against disruption.
  • Localisation is all-important for breaking into new markets.

TapTrip decided to go global once they realised the huge potential for partnership opportunities outside of Europe. With Covid-19 driving interest in their travel platform, Neil, Thomas and Jack are finding it a challenge to know what to prioritise and when.

In this video the three co-founders explain why they decided to break out of Europe, the challenges surrounding global expansion and what other founders need to know about localisation.

 


 

 

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