Turn your sustainability plan into action
Part Three of our sustainability guide for startups sees Daniel Collins, senior consultant at sustainability consultancy firm Avieco, explain how to take your first steps on the road to a more environmentally friendly business.
04 March 2021 • 2 minute watch
Key concepts:
- Consider your impact: Devise an approach to address your impact and develop solutions to reduce them. This will help with regulatory or compliance requirements as you scale as a business.
- Look at the numbers: Using sustainability metrics will help you monitor progress and develop your environmental credentials, both of which are extremely important for investors and potential new clients.
- Remember the three pillars: Three metrics to keep in mind are full-time equivalent (FTE), floor area and business revenue. These will allow you to form a baseline against which you can track progress year-on-year.
- Think beyond carbon: When approaching sustainability from an environmental perspective, it's not just about carbon. Consider waste and recycling, energy supply and the impact of business procurement.
- Consider the human impact: Applying a broader scope to sustainability, businesses should consider the impact they have on the communities in which they work and on society more widely.
- Take a holistic approach: Developing a sustainable approach in everything you do will help you to future-proof your business, and so create long term value.
- Celebrate your success: To encourage buy-in, communicate your successes. This will help to develop your environmental credentials and win more business.
In the next video, we consider how startups can grow as sustainable businesses.
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