The UK is heading for a savings catastrophe. People simply aren’t putting away enough, but when they are saving, the returns are often paltry.
Bondsmart will be a new online savings platform providing an innovative solution to this problem by harnessing the power of crowd buying to unlock access to better returns.
The current savings market is failing those relying on their savings to produce a decent income. Savers must choose between either low fixed returns or higher return products with uncertain payouts , high minimum investments or hidden risks.
Bondsmart intends to disrupt the savings and wealth management market. Our platform opens the institutional corporate loan market to ordinary investors through 'fractional' ownership. The corporate loan market is currently the preserve of pension firms, private banks and extremely wealthy individuals.
Our users will be able to obtain superior risk adjusted returns on their savings, beating banks, other mainstream lenders or existing alternative finance sites.
Why did you apply for the programme?
We applied to the programme for three main reasons:
To gain UK Investment Agency backing of a Fintech in an industry where “trust” is paramount for success
To access the creative talents of Creative England
To get financial advice and expertise from Barclays and access to their network
What are you looking forward to most during your time at Brighton Eagle Lab?
To develop our value proposition to be the best it can possibly be. Working with Creative England, we can discover the most effective ways to articulate the unique benefits of our platform to UK savers.
The team members have backgrounds in institutional financials services as business developers, technologists and marketeers; boindsmart is a retail proposition that is entering a large, diverse and highly competitive market.
Where do you see yourself and your business in 12 months time?
In 12 months we want to have:
A market-validated product
A growing user base of early adopters
A core network of “gatekeepers”
A plan to export our proposition to new markets outside of the UK
Brighton Eagle Lab
Barclays are investing in the future of the London Road area of Brighton & supporting businesses to embrace new and emerging technologies critical to the success of businesses in the UK.