Barclays Black Founder Accelerator 2021:
HH&A Luxury Group


We use AI tools to automate design, construction, and operation processes to build high quality smart autonomous homes faster.

Why did you join the Barclays Black Founder Accelerator?

  • Help to develop high-performing and effective partnership with Barclays.
  • Access to business expertise and knowledge to help us to scale faster.
  • Access to business and networking events.
  • Collaborate with likeminded entrepreneurs and partners.

Why did you want to start your business?

I love luxury homes and I have a strong interest in using AI tools to build the highest quality smart homes faster.

What would be your desired outcome from this programme?

Develop high-performing and effective partnership with Barclays and Foundervine and access to funding.

Which entrepreneur inspires you the most and why?

Elon Musk:

  • He dreams big and achieved big in his life: His dream of self-driving electric cars and passenger flights is a matter of time to succeed.
  • He is ambitious but has a process in place to achieve his vision.
  • He is a visionary leader as he wants to colonise Mars.

What has been your biggest win in your entrepreneurial journey?

I found my passion. That is to build a trusted global luxury brand and use AI technology to deliver vastly superior customer experience.

What has been your biggest challenge?

Access to funding.

Where did you go for business advice and how did it help you?

Online research and talking to experts and specialists.

What drives you to make your business a success?

My love for the luxury homes and luxury experience.

What advice would you give other founders thinking about starting their own business?

Pursue what you’re passionate about. That will make you more resilient to drawbacks and obstacles on your journey to success.

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