AgriTech Member:


Senseta co-founders Dr Khalid Al Ali, Sammy Sharifi, and Dr Raj Reddy talk to us about their business.

Tell us about Senseta

Senseta is a Deep Tech, Artificial Intelligence, Big Data, Cyber security, & Intelligent Drone company servicing government entities and large organisations in the AEC (Architecture, Engineering and Construction), telecommunication, agriculture, financial, health care, education & energy industries. Senseta is headquartered in Silicon Valley in the United States with presence in the United Kingdom and Middle East, bringing decades of proven experience and expertise in capturing and analysing highly sensitive data, utilising Artificial Intelligence and Manned & Unmanned Aerial Technologies, providing clients with state-of-the-art, efficient and rapid actionable intelligence.

AgriSense optimizes formulation and implementation of models of crop simulation and flooding. It enables data-driven planning of land usage, allocation of resources, management of crops and reserve zones. Information is processed in high resolution and allows identification and detailed analysis of growth in plants in different phases by calculating plant height, biomass, increase in volume and area of leaves.

When did you start your business?


What's been your biggest highlight?

Securing our first project with the UN World Food Programme.

What's been your biggest challenge?

Keeping pace with challenging economic conditions and driving our costs down which is always challenging with emerging technologies.

Advice for entrepreneurs starting out

Believe in your approach and persevere but don’t be afraid to adapt quickly if thing's don’t go as planned (they never do!).


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